Mobile video viewing appears to be additive

Mobile offers new opportunities for video viewing, as smartphones and tablets offer options in terms of both when and where content can be viewed. This plays perfectly into the increasing trend of consumers accessing more and more content on the go and on demand.  

Device design also helps: Smartphones are now integrating larger screens and speedier processors. And the increasingly popular mini tablet format is perfect for on-the-go video. 

But, carriers may have a lot to say: Mobile video already accounted for more than 50% of global mobile data traffic for the first time in 2011 and will demand more and more bandwidth as consumers embrace it. The big question is how carriers will respond to the resulting data demands. If carriers limit data with tiered plans and high prices, mobile video's potential could be stifled. 

Read more: http://www.businessinsider.com/bii-report-why-mobile-video-is-set-to-explode-2012-10#ixzz2AFTSzEss